LULU options flow: unusual options activity in lululemon athletica inc.
Updated 28 September 2026, 09:54 ET
Over the last week the tape recorded 106 unusual options prints in lululemon athletica inc. (LULU), $8.1M of tracked premium, close to even between bullish and bearish premium. Bullish premium was $3.3M against $3.6M bearish; $5.3M went into calls and $2.8M into puts, a put call ratio of 0.53. The largest print was $732K of LULU 15 Jan 2027 $110 calls on 24 September 2026, executed at ask. The last session with prints, 28 September 2026, added 1 print and $91K of premium. LULU closed at $101.30 on 25 September 2026, down 0.3%.
This week's unusual flow
Prints from 21 September 2026 to 28 September 2026, 6 sessions. Delayed tier: every print is shown twenty minutes after it executed, and the page is rebuilt after each session.
Net premium is bullish minus bearish premium. The put call ratio is put premium divided by call premium, weighted by money rather than by contract count. Sweeps is the share of prints executed across several exchanges at once. Read the guide: Reading the Pulse.
Largest prints of the week
| Date | Contract | Type | Size | Open int. | Premium | Execution | Sentiment | Tier |
|---|---|---|---|---|---|---|---|---|
| 24 Sep 2026 | LULU 15 Jan 2027 $110 calls | Trade | 1,000 | 654 | $732K | At ask | Bullish | High conviction |
| 21 Sep 2026 | LULU 30 Oct 2026 $99 calls | Sweep | 500 | 14 | $292K | At ask | Bullish | High conviction |
| 23 Sep 2026 | LULU 15 Dec 2028 $105 calls | Trade | 75 | 93 | $251K | At bid | Neutral | Notable |
| 22 Sep 2026 | LULU 21 Jan 2028 $150 calls | Trade | 200 | 987 | $241K | At bid | Bearish | Notable |
| 25 Sep 2026 | LULU 17 Jun 2027 $75 puts | Sweep | 506 | 128 | $235K | At ask | Bearish | High conviction |
| 23 Sep 2026 | LULU 15 Jan 2027 $110 calls | Trade | 268 | 969 | $225K | At bid | Neutral | |
| 22 Sep 2026 | LULU 15 Jan 2027 $105 calls | Trade | 200 | 857 | $215K | At ask | Bullish | Notable |
| 23 Sep 2026 | LULU 19 Mar 2027 $110 calls | Sweep | 168 | 470 | $200K | At ask | Bullish | Notable |
| 23 Sep 2026 | LULU 17 Jun 2027 $130 calls | Sweep | 180 | 2,354 | $176K | At ask | Bullish | Notable |
| 24 Sep 2026 | LULU 17 Dec 2027 $155 puts | Trade | 25 | 1,341 | $144K | At ask | Bearish | |
| 24 Sep 2026 | LULU 21 Jan 2028 $300 puts | Trade | 7 | 0 | $140K | At ask | Bearish | High conviction |
| 23 Sep 2026 | LULU 21 Jan 2028 $300 puts | Trade | 7 | 0 | $139K | At ask | Bearish | Notable |
Size above open interest means the trade opened a position larger than everything that existed in the contract the night before. Above ask and below bid are the most aggressive executions. Read the guide: Size versus open interest.
Where the money is aimed
| Expiry | Prints | Premium | Calls share | Net premium |
|---|---|---|---|---|
| 15 Jan 2027 | 17 | $1.8M | 97% | +$791K |
| 21 Jan 2028 | 17 | $1.6M | 47% | -$1.0M |
| 15 Dec 2028 | 10 | $674K | 90% | -$167K |
| 17 Jun 2027 | 7 | $612K | 34% | -$147K |
| 16 Oct 2026 | 7 | $510K | 55% | -$33K |
| 17 Dec 2027 | 7 | $466K | 14% | -$372K |
The most premium, $1.8M, is aimed at the 15 Jan 2027 expiry; the nearest expiry with unusual prints is 16 Oct 2026.
A print in a contract expiring this week is a view about the next few days, often about a known event; a print months out is a different kind of statement. Read the guide: 0DTE options flow.
The last session, 28 September 2026
| Date | Contract | Type | Size | Open int. | Premium | Execution | Sentiment | Tier |
|---|---|---|---|---|---|---|---|---|
| 28 Sep 2026 | LULU 21 Jan 2028 $190 puts | Trade | 10 | 182 | $91K | At ask | Bearish | Notable |
Every print in LULU with its full detail, the live tape, one tap filters and saved screeners: open LULU in Options Sentiment Screener.
Price
The live quote and the price chart sit beside the ticker's flow in the app: open LULU in Options Sentiment Screener.
Analysts
The most recent analyst targets on file, from 20 firms, have a median of $103, 1.7% above the last close. The last 90 days brought 1 downgrade.
Calls bought at a strike above the average target are a bet that the analysts are too cautious; puts far below the price in a name they like are protection or a strong disagreement. Read the guide: Reading one ticker's flow.
About lululemon athletica inc.
- Exchange
- Nasdaq
- Sector
- Consumer Discretionary
- Industry
- Apparel
- Headquarters
- VANCOUVER, British Columbia
- Website
- lululemon.com
lululemon athletica inc. designs, distributes, and retails athletic apparel and accessories for women and men. The company operates in two segments, Company-Operated Stores and Direct to Consumer. As of January 30, 2022, it operated 574 company-operated stores in the United States, Canada, the People's Republic of China, Australia, the United Kingdom, Japan, New Zealand, Germany, Singapore, France, Malaysia, Sweden, Ireland, the Netherlands, Norway, and Switzerland.
In the same sector
Flow pages for other Consumer Discretionary names in the S&P 500:
AMZN Amazon Com Inc.TSLA Tesla, Inc.HD Home Depot, Inc.MCD McDonalds Corp.TJX TJX Companies Inc.BKNG Booking Holdings Inc.SBUX Starbucks Corp.LOW Lowes Companies Inc.
Learn
- What unusual options activity means
- Reading one ticker's flow
- Sweeps, blocks and where a trade printed
- Size versus open interest
- Bullish or bearish, how a print's sentiment is inferred
- The conviction score and whale prints
The live tape for LULU with every print's execution detail, one tap filters for calls, puts, sweeps and 0DTE, saved screeners and, for Realtime subscribers, push alerts and no delay. The same screen is in the iOS and Android apps.
Open LULU in Options Sentiment Screener